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Julie Smyth | Associate Creative Director
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Dole Organic

Parents today are faced with a baby food industry that uses chemicals and additives in order to increase their profits.

Dole Organic set their standards high and wanted to provide wholesome foods that parents could trust. So we made sure their organic integrity would give parents peace of mind.

Redesigned Dole Organic packaging that included photoshoot of ingredients and consumer experience enhancement. We also developed a labeling system that clearly allowed consumers to select which product was right for their child.

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